The Assets Without Downloads Dashboard shows all assets that haven't been downloaded within a specified time frame. By analyzing these assets, you can identify patterns or commonalities, allowing for better content creation and management decisions. The dashboard aggregates this data by metaproperties or tags, helping you spot trends in unused content.
This feature/solution requires your Customer Success Contact to enable, but then individual permissions can be done by the Bynder Admin.
Who can view analytics reports?
Users with the following permissions can access and download reports:
In this dashboard, you can compare the total number of assets in your DAM with those that have not been downloaded within a specific time period. The percentage shown highlights the proportion of unused assets, helping you understand which content is not being utilized by your users. Additionally, analyzing the metaproperties of these assets provides valuable insights into the popularity of certain asset types. This information can guide decisions on whether to invest more in or scale back production of specific types of content.