This is a quick guide to auditing your Bynder DAM and provides a streamlined approach for a fast, focused review of your digital assets. It’s ideal for routine maintenance, ensuring asset integrity, and optimizing performance between more comprehensive annual audits.
Set Clear Objectives
Why are you auditing your assets (e.g., compliance, organization, usage analysis)?
Identify stakeholders and involve team members who manage, use, or are responsible for assets.
Develop a review plan with your internal stakeholders on what aligns with brand initiatives or if assets include out-of-date materials.
Prepare for Audit
Promote the DAM audit project and communicate with stakeholders.
Create a "snapshot" of the current DAM to compare growth and changes next year. Use portal usage and analytics to see the success in metrics.
Assess Assets
Use Bynder Analytics to review asset performance. Use the information to see what assets have not been viewed or downloaded, and set a threshold with your stakeholders (in the last year, two years, etc.).
Determine if you need to archive or delete outdated assets.
Check asset compliance and verify that all assets comply with licensing agreements.
Ensure assets adhere to your company's Brand Guidelines and do not contain out-of-date information.
(If enabled) Use Bynder AI to identify duplicate assets quickly.
Review Metaproperties
Clean up the metaproperties list and remove unused taxonomy options.
Ensure that assets are properly marked with the correct metaproperty information and related tags are cleaned up and updated.
User Permissions
Ensure users have appropriate access levels. Review the permission profiles and decide if you need additional profiles.
Adjust roles and permissions as necessary if there have been any company changes.
Plan for the Future
Schedule regular audits to maintain asset quality.
Gather feedback from users to improve asset management practices.
