Bynder offers three levels of analytics: Light (default), Standard, and Advanced. Each level provides insights into your portal content's performance and ROI. You can analyze your taxonomy to identify necessary changes, understand user behavior and group usage patterns, and determine content creation needs based on what is performing well and what isn't being utilized.
Not sure which package is for you? Check out the comparison chart below.
Light
For organizations just beginning their journey with digital asset management. Track usage against contractual limits and basic top-level usage.
Standard
For organizations looking to understand the ROI from their DAM. Report overall usage and high-level insights into top-performing content.
Advanced
For organizations aiming to maximize ROI, optimize content creation, streamline administration, and support struggling users. Enhance findability, identify new content opportunities, and assist users with adoption and other challenges.
How to upgrade your analytics package?
Contact your Customer Success Contact to upgrade your analytics package and learn about associated costs.
Comparison Chart
| Track use | Report | Optimise | ||
| Light | Standard | Advanced | ||
| Report basic usage | Report on Asset Bank usage (Downloads, Views, Uploads, etc) | ✅ | ✅ | ✅ |
| Report on Workflow usage (Jobs created, completed & overdue) | ✅ | ✅ | ✅ | |
| Light | Standard | Advanced | ||
| Report user activity | Report on login trends | ✅ | ✅ | ✅ |
| Light | Standard | Advanced | ||
| Report content activity | Report on your top 10 Downloaded Assets | ❌ | ✅ | ✅ |
| Report on your top 10 Viewed Assets | ❌ | ✅ | ✅ | |
| Light | Standard | Advanced | ||
| Improve content | Identify all top-performing assets to create more similar content | ❌ | ❌ | ✅ |
| Identify new content ideas based on search activity. | ❌ | ❌ | ✅ | |
| Light | Standard | Advanced | ||
| Identify top content creators to share their best practices. | ❌ | ❌ | ✅ | |
| Identify users and groups that are in need of extra assistance with the DAM | ❌ | ❌ | ✅ | |
| Light | Standard | Advanced | ||
| Improve findability | Report the top 10 search terms | ❌ | ✅ | ✅ |
| Highlight or deprecate taxonomy based on their usage | ❌ | ❌ | ✅ | |
| Update Taxonomy based on 0 search results. | ❌ | ❌ | ✅ | |
| Offer support to users to find the content they need | ❌ | ❌ | ✅ | |
| Light | Standard | Advanced | ||
| Intended Use | Report on top usage reasons & trends | ❌ | ✅ | ✅ |
| Understand reasons for all taxonomy segments. | ❌ | ❌ | ✅ | |
| Understand reasons for all user segments. | ❌ | ❌ | ✅ | |
| Light | Standard | Advanced | ||
| Studio | Report on basic Studio usage | ❌ | ❌ | ✅ |
| Report on top 10 Studio designs | ❌ | ❌ | ✅ | |
| Identify top-performing content | ❌ | ❌ | ✅ | |
| Identify top content creators to share their best practices. | ❌ | ❌ | ✅ | |
| Identifying who's (not) using Studio | ❌ | ❌ | ✅ | |
| Light | Standard | Advanced | ||
| CX For Omnichannel (CX For OC) | Understand how often Assets are being served externally | ❌ | ❌ | ✅ |
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Identify the websites your Assets are being served on | ❌ | ❌ | ✅ |
| Light | Standard | Advanced | ||
| CX For User Community (CX For UC) | Report on basic use CX For UC | ✅ | ✅ | ✅ |
| Report on top CX For UC pages | ❌ | ❌ | ✅ | |
| Report on top user segments | ❌ | ❌ | ✅ |