You can use variables in your POD templates. Then, when users work with their template they can select a variable option from the drop-down.

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Go to Settings > Brand templates > Variable Management.
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Specify the variable name.
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Decide on the variable type:
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Single: provide a single value or multiple values separated with a coma.
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Collection: add one or more options. Drag and drop the options to change their hierarchy. Also, creating a collection variable allows for creating values that have a coma as a part of the value.
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Now, you can select this variable name in the settings of your POD template.
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